Facial expression – being versatile

Your facial expressions and the use of them will define your chances of long-lasting success. If you are shooting a campaign or commercial, you have to be perfect regarding your facial expressions. Facial expressions are just as important, because editorials will get more demanding and your facial expressions will be the criteria for the later advertising or selling. Depending on how you get the attention, show emotions through your eyes, a product will be more or less successful.
Note > If you are a new model and just at the beginning of your career, play/change with your facial expression may not be as defined yet. Don’t worry about that too much. Particularly for new faces, a blank doll expression works great on pictures. If you had ten or fifteen different photoshoots with photographers and clients, you will learn and one day you will be perfect at doing facial expressions and be able to control and portray different emotions directly.